Just received this email from a happy email marketer!
"Pamela, just wanted to share with you that our phone is ringing off the hook and I am getting email inquiries every 5 minutes! Two of them were corporate and six brides!!! ALL in the first hour! Thank God, I am so excited. Thanks for your hard work."
Julia Aldana
ALL About Catering Company
Goodyear, AZ
P: 623-846-6800
E: Julia@AllAboutCateringCo.com
WHAT WE DID AND WHY IT WORKED SO WELL
Julia has great photos of her food and her servers. We used lots of photos in the message then added descriptions of her scrumptious meals. We used the same basic message for two groups. That doubled the bang for the buck. 1 set of photos. 1 newsletter. 2 email messages. For "Brides" we added two special sections with bridal offerings. The message was clear. The message was to a specific niche.
PS - There are only 225 contacts on her Corporate email list. You don't have to have a big list to be successful in email marketing.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment