When your email message is opened, you have a split second to make a good impression. Long before any of your words are absorbed, your reader sees the appearance of your email.
And color is the first thing that makes an impression. Will the impression be that your business is polished, professional, and trustworthy?
Or will the impression be that your business is scattered, disorganized, and hard to communicate with?
Read full article at Constant Contact.
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