June 8, 2009

Email Subject Lines

35% of email users open messages because of what's contained in the subject line - Jupiter Research (2007)

Words that were identified as innocuous words that won't trigger a spam filter but will negatively affect your open rates: help, percent off and reminder. - MailChimp (2007)

So subject lines for your email messages are important. How do you write good ones?  Here are 3 articles to help you from experts at Constant Contact.

6 Tips for Writing Better Subject Lines
Subject Lines That Click
Subject Lines & Calls to Action

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