There wasn't a lot of fanfare but YouTube turned 5 this week. Definitely a prodigy! YouTube is the 2nd largest search engine. Yes, search engine. They're behind Google which, of course, is their parent company. They have over 2 billion views every day. Their videos cover everything from the mundane and silly to the profound and educational. With a $200 flip camera, everyone can be a film maker.
There are plenty of studies showing the value of video for small business. A short video can distinguish your web site from your competitors. An instructional video can establish you as the expert in your field. Testimonials can sway a prospect into deciding on your company.
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